For anyone who has flown with United Airlines over the last year or so, you’ve likely seen the in-flight video promoting the company’s first Chief Trash Officer — Oscar the Grouch.
It’s all part of a marketing campaign to promote the airline’s ambitions to use more sustainable aviation fuel (SAF) in the future. SAF is biofuel that can be made from food waste and agricultural products. It’s more expensive than jet fuel, but it’s less polluting and can already be used by aircraft without any engine modifications.
It’s one of many potential low-carbon fuels that was a point of focus at the CERAWeek
